Friday
03Jul2009
Wanted: WLOS chief meteorologist
Friday, July 3, 2009 
A loyal reader tells me that WLOS is advertising for its chief meteorologist job. I checked, and sure enough, they are. Does this mean that Mike Cuevas is on his way out?
Ash |
27 Comments | 












Reader Comments (27)
Of course, it will help if she's blond and attractive and has an IQ lower than the temperature.
Mike Cuevas is one of the worst weather forecasters anywhere. He looks creepy, seems to have little real knowledge of meteorology, has an awkward on-camera presence, and is generally hard to watch. But then, he's fit in just fine at WLOS for a while now and that says a lot about how poor Channel 13 really is as a tv news organization. I can't imagine Cuevas is moving up to a larger tv market, so it's likely that his contract was not renewed.
I saw former WLOS weather man Mike Bettes on NBC's "Today" show several mornings this week. Bettes has done well at The Weather Channel (which is now owned by NBC Universal) but he is not as polished as some of the other personalities they have filling in for Al Roker.
Jason Boyer, who used to be at WLOS, was excellent and is now the meteorologist on one of the stations in Denver.
Bob Caldwell will always be the standard by which tv weather forecasters are measured in Asheville and WNC.
Hopefully, WLOS will bring in someone who is experienced, talented and above all, knowledgeable!
Anyway...if you read Mike's bio, his current position at WLOS is his first ever as Chief Met. he has done a pretty decent job holding that title. While Mike never got to work during any major winter storms, he did provide weather analysis for the 2004 coverage of Frances and Ivan.
Cuevas isn't all fluff like Bettes was when he worked at WLOS. Cuevas was one that had the right persona for severe weather situations, he gave the appropriate information and didn't go overboard.
My guess is that they'll go fluff again with their new Chief Met...my advise would be to go young and find someone who would want to establish theirselves and build a traidtion.
I love Bob Caldwell and miss him doing the weather. He worked at Channel 13 for decades and became part of the fabric of Western NC.
Let's face it, all these guys do is read the forecasts from the National Weather Service. It's not like they are doing detailed weather analysis.
Mike Cuevas is not one of the best people I've seen doing weather on tv. He does look like he wears a lot of makeup and comes across as very cold and impersonal on the news. I hope they replace him with someone who really knows a lot about weather here in the mountains.
realityczech
If you look back over the past 10 years, there's a string of weather people who've been "shown the door" or who have exited for "greener pastures" from WLOS. Cuevas may be the latest in this growing list.
As for a possible replacement. I only hope it's person who knows about WNC weather and can handle severe weather. Not a "pretty boy or girl" but someone who truely knows the science!
I can't tell you how truly dissapointed and saddened I am by a majority of your posts. What a horrible bunch of haters you guys are. You don't have to love the guy or his presentation... but the cheap and slanderous personal attacks you've made against Mike Cuevas are deplorable.
His resume and educational background are outstanding. I'm sorry a BS in Meterorology from the University of Kansas is pretty solid. And with just a little effort to educate oneself... the vagaries of any forecast area can be easily understood. I would guess after six years in the Asheville market he was getting it down pretty good.
I've spent the last 18-years working in television news in both Carolinas as well as California and Nevada. It's been a great career... exciting and fun. Most of us relish our roles in the communities we work in. And most of us make every effort we can... to do the best job possible for the people who graciously invite us into their homes on a nightly basis.
Just a thought. But something you might want to think about the next time you decide to defame a person you've likely never met or really know anything about.
The community that I grew up in... and the people who helped raise me in the mountains of North Carolina were a much kinder and caring folk.